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ABOUT US

We are Severin and Andi, two Haderner Buam*.

With Herzerlstand auf der Wiesn we were able to fulfill a big dream in 2022. We have been working at the Wiesn since our school and student days and sell one of the most beautiful products in the world - the Wiesnherz. 

 

We are a real family business. Our parents, wives and other relatives and friends help us at the Wiesn and create a great atmosphere at our stand.

With our six-meter-wide stand, we probably have the largest selection of hearts at the Wiesn. There is something for everyone!

 

*Hadern = district in the southwest of Munich

 

Our philosophy of the heart

Where do our hearts come from?

 

We source our hearts exclusively from Germany. The majority come from the Munich region. With the climate heart and hearts in organic quality, we want to live up to our claim of sustainability and fair food.

 

Why a Wiesnherz?

 

The Wiesnherz is an ideal souvenir and memento, but also a good "Mongdratzerl" - a sweet ending - for the way home. The heart is an appreciative gesture for a loved one (good friend, grandma/grandpa, mom/dad, children, colleagues, ...) and of course for a great love. But it is also a perfect corporate gift as a token of appreciation and as a thank you, e.g. at company events.  

 

The Bavarian Herzel tradition at the Oktoberfest:

 

A proud young man sees a pretty young woman. But how does he address her? The best way is with a heart! If the young man hangs a heart around the young woman's neck, he gets a kiss in return! It's a Bavarian tradition! The bigger and more beautiful the heart, the bigger and more beautiful the kiss can be.  

 

Of course, the tradition of giving hearts also works between two beautiful women or between two proud men! Just give it a try!

Would you like to order Wiesn-Herzerl?

Are you looking for the right meadow hearts for your company event or celebration?

We deliver our hearts directly to your tent.

We require advance notice for individual lettering. Just send us an e-mail and let us know what you want. We will then get back to you and clarify all the details.

And when the Oktoberfest is over, we are also happy to deliver during the year.

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E-Mail:

servus(at)HadernerHerzerlbuam.de